Permabit Named ‘Coolest New Technology’ at ExecEvent

Company wins the Execullence Award for its ability to improve performance, efficiency of data storage

CAMBRIDGE, Mass – July 17, 2012 – Permabit Technology Corporation, the recognized leader in data efficiency technology, was named the winner of the Execullence Award for Coolest New Technology 2012 at the recently concluded ExecEvent BIG Event.

Judged by representatives from data storage industry heavyweights including Hitachi Data Systems, Intel and Quantum, as well as select venture capitalists and financiers, Permabit was awarded honors for its Albireo software solution that massively improves performance and efficiency of data creation, transmission and storage.  The company’s technology was chosen “coolest” from among participants in the event’s Emerging Vendor Showcase.

“We are thrilled to be named the ‘Coolest New Technology’ at the ExecEvent for our groundbreaking data optimization technologies for OEMs,” said Tom Cook, Permabit CEO.  “How cool it is to be named the coolest ‘new’ technology by innovative and disruptive companies.  We look forward to delivering even more data optimization innovation to OEMs in the years ahead.”

The ExecEvent BIG Event is an exclusive networking event that brings together executives from across the storage spectrum.  Focused exclusively on the data storage industry, including technologies such as virtualization, cloud, security, video or data center management, the ExecEvent features informative presentations and the time to meet, share information and form relations with top-level executives over cocktails and dinners.

Permabit Albireo is the industry’s first-and-only embedded data optimization software for OEMs, delivering data reduction rates of 5 to 35X and with throughput now exceeding 400 GB/sec at petabyte scale.  Albireo optimizes data across a wide range of installations from SOHO/SMB appliances to enterprise flash and Solid State Devices (SSD), high-performance enterprise storage, big data solutions and cloud services.

Albireo is delivered in two distinct product offerings. The Software Development Kit (SDK) version is a portable software library that hardware, software and service providers can utilize to expand their own solutions without impacting existing differentiating capabilities. The Virtual Data Optimizer (VDO) version is a complete, ready-to-run data efficiency application that is integrated with Linux.

About Permabit

Permabit is a recognized leader in data efficiency technology, enabling OEMs to leverage their R&D investment, increase margin, accelerate time to market and achieve competitive advantage. Permabit Albireo software massively improves performance and efficiency of data creation, transmission and storage. Solutions built with Albireo are being delivered by leading hardware, software and service providers. Our partners include Hitachi Data Systems (HDS), LSI, and StoneFly. Permabit was founded in 2000 by a technical and business team from Massachusetts Institute of Technology. For more information, visit:

© 2012 Permabit Technology Corporation. All Rights Reserved. Permabit is a registered trademark and the Permabit logo, Albireo logo, Permabit Enterprise Archive, and Scalable Data Reduction are trademarks of the Permabit Technology Corporation. All other products or services mentioned may be covered by registered trademarks, trademarks, service marks, or product names as designated by the companies who market those products.